Burlington Technologies Acquires Verelli's Wallcovering Business

Burlington, N.C.-based Burlington Technologies Inc. — a business venture of Burlington House and an International Textile Group division offering yarn dyeing services, residential and contract fabrics, elastic nonwoven products and diagnostic chips — has purchased the assests of Gastonia, N.C.-based Verelli LLC's wall covering division. High-end hotels and other hospitality clients form the core of Verelli's customer base, purchasing custom wall coverings and upholstery fabrics for various hotel, hospital, university and convention center applications. Manufacturers of operable partitions also use Verelli wall coverings in their end-products.

"We have acquired the trade name 'Verelli,' its intellectual properties, pattern and fabric libraries, order backlog and yarn inventories," said Michael Durham, president and CEO, Burlington Technologies. "We plan on supporting this exciting new business and leveraging the success of the Verelli brand."

Verelli's headquarters will be relocated to Burlington Technologies' Gibsonville, N.C., location. Burlington has recruited L. Wright, Verelli's founder, as consultant to aid in the business transition. Other Verelli employees - including sales staff, designers and other staff members - have agreed to join Burlington to ensure the continued success of the brand. In addition, former Verelli employee Brian Shore has been appointed vice president of sales and marketing for Burlington's new division.

Burlington reports that Verelli wall coverings are covered by a five-year warranty; and are flame-retardant, colorfast, ultraviolet-resistant, mold- and mildew-resistant, microbe- and bacteria-resistant, cleanable, and sustainable.